Friday, 30 December 2011

The final post of 2011






Well, this year has certainly been a different one.

Not very many people know about this, but this time last year I was in hospital suffering from meningitis. I went in on Christmas eve and came out the day after boxing day. Right about this point one year ago I was hooked up to a drip, having loads of medication pumped into me.

Emi has come a long way in 2011. One of the highlights was the first 2 collections of my clothing line. I can honestly say how happy I was with the garments, but like some things, I can look back now and say that some things are just not meant to last. Sadly, the factory we were using closed down which meant the instant cease of the fashion line. I am really sad, but you know what I did feel that Emi had lost her way a bit...so now we are coming back with an amazing SS12 jewellery line!

Some of my favourite moments from the year have been when I started working for the new fashion brand MeeMee. After working at a famous Sports brand head office - and really fitting in well, its nice to be accepted into a new role with open arms.

My partner and I and going very strong, and I cannot be happier! We had a beautiful Christmas together and everything has worked out well.

So, whats next for Emi?

You may have noticed over the past few weeks that the site has been changing pretty much day, by day. I am currently in the process of creating a new brand logo with a major over-haul of the website. I think I got way to into clearing down the site, and i stripped back all of Emi's identity.

The new jewellery line is looking great. Delivery is estimated for the 2nd week of january. 10 preview lines have already been uploaded to the site - have a look?

The entire range is to be expanded and we are focussing on what we originally had planned - quirky, bohemian inspired jewellery!

Thanks for reading, happy new year!

Xander. x

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